Getting the Most From Your Health Survey Questionnaire: A Workshop on Questionnaire Design 19th June 2013

Planning to run a questionnaire survey project, but not sure where you should start?  In this one-day workshop on questionnaire design through a combination of presentations and practical sessions you will learn to manage the process from beginning to end. Includes tips for pre-testing and how to avoid common mistakes.

This workshop is designed to help you produce effective patient experience and health survey questionnaires that will give you reliable and valid information about the behaviours, choices, opinions and experiences of your target population.

Getting the Most from your Health Survey Questionnaire

19th June 2013 Bloxham Mill Business Centre, Banbury OX15 4FF. 9.45 AM – 4.15 PM

Programme outline


Registration with tea/coffee


Starting at the end

  • Specifying the survey aims/objectives
  • Defining the target population
  • Identifying your samples source


Selecting your methodology

  • Defining the required information

–       Types of data

–       Types of analysis


Using the question tool bag (1): Choosing the right question format

  • Open questions
  • Closed questions
  • Ranking questions
  • Grids and compound grids


Using the question tool bag (2)

  • Types of rating scales
  • Balanced or unbalanced response options
  • When to use the ”don’t know” option




Precision and word crafting

  • Understanding the qualities of a good question
  • Avoiding ambiguity
  • Avoiding bias
  • Using the right language
  • Question length and focus
  • Checking readability
  • Sequencing the questions
  • Layout, instructions, routing and coding
  • Reviewing and revising: Introducing the Questionnaire Appraisal System




Pretesting and field testing the questionnaire: Do’s and don’ts

Cost and booking

£275+20% VAT. Cost includes tea/coffee , comprehensive take away training pack and limited email follow-up support.

The workshop will be limited to 12 participants

To book contact:

Tel: +44 (0)1295 724233

Book your place now:

Workshop venue details

  • Bloxham Mill Business Centre is located 4 miles South of Banbury town centre in a pleasant, out-of-town location.
  • It is 18 miles North of Oxford. A typical journey time from Oxford is less than 30 minutes.
  • Junction 10 of the M40 motorway is 6 miles away providing rapid connection to a network of motorways including M42, M5 and M6.
  • Banbury and Kings Sutton railway stations are within 4 miles with frequent services. Journeys to London take around 1 hour and 15 minutes.
  • There is a choice of airports in the region: Birmingham, Luton or Heathrow.Map 2013-04-24 at 14.53.41 copy

Categories: Questionnaire design

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