How long are your patient/carer surveys? Are you getting low response rates? Are you using SurveyMonkey? Have you thought about fielding a micro survey?
A micro survey is a short form of a questionnaire with less than 5 questions taking the respondent a minute or two to answer.
Although the number of questions and the length of a micro survey vary, the common theme is that the survey is extremely short. Short to construct and short to complete for the survey taker.
You can then carry out a more in depth follow-up survey of respondents who have answered in a particular way.
Other benefits of a micro survey include quick turnaround times providing actionable feedback in a timely fashion.
In summary the advantages of a micro survey are:
- Higher response rate
- Higher engagement
- Quicker turnaround time
- More questions answered.
If you would like more information on how to construct a micro survey for your next survey why not contact us now.